Business and Management Research

 4,500

SKU: 9781403997166

Business and Management Research combines the philosophy and practicalities of research into one accessible volume. 3 popular approaches are demonstrated through case studies and reliable mental models, providing readers with applied knowledge – a crucial advantage when undertaking high profile projects. Key Features: – Detailed graphics, life-cycle illustrations and ‘helicopter’ treatment of key ideas make this the ideal starting point to a research project – Case studies demonstrate the concepts and methodologies of research – Strong focus on methodology, a central aspect of successful research design

Key Features

  • Publication date: 2009-01-01
  • Language: EN

Imported by ISBN.

Author

Erica Hallebone, Jan Priest

Publisher

Red Globe Press

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