Storytelling in Organizations

 4,500

SKU: 9780230230682

Storytelling in organizations is a notion that encompasses both the stories that the organization produces and the ones told by its members. It provides both an in-depth treatment of the literature on narratives, stories and storytelling and an extensive empirical case from an American banking institution.

Key Features

  • Publication date: 2009-08-21
  • Language: EN

Imported by ISBN.

Author

Anna Linda Musacchio Adorisio

Publisher

Palgrave Macmillan

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